Ghana's connected commerce network

One market.
Every stall connected.

Open a real online shop, stock trusted products without buying inventory, and let every pesewa find the right person automatically.

Built in Ghana MoMo first Every pesewa traceable
Ghanaian market trader taking a call while carrying goods

One connected sale

From product to payout

1

payment

3

payouts

0

chasing

Traders and customers moving through a busy West African market

The original network

Real markets already run on relationships, supply, and margin.

The idea in one minute

Makola puts the whole trading system online.

A trader rarely makes everything she sells. She knows suppliers, understands her margin, and brings the right goods to her customers. Makola keeps that human model, then removes the manual work around it.

Suppliers publish once. Shops stock with one click. Customers pay with the money they already use. The platform records and routes each person's share.

Connected

catalogs

Itemized

checkout

Automatic

settlement

The network

Goods move forward. Money moves back.

One clear chain joins people who may never meet, without making any of them trust a spreadsheet or chase a transfer.

01 · Supplier

Publishes

Product, price and dispatch

02 · Shop

Stocks

Brand, margin and customers

03 · Shopper

Buys

One transparent checkout

04 · Makola

Settles

Every share to its owner

One order ID links the product, fulfillment, notifications, and every payout.

A sale, step by step

From a supplier's shelf to a shopper's door.

Follow one Adinkra tote through the network. Every participant sees only the work and information they need.

A delivery worker moving a large stack of parcels Worked example

Adinkra print tote

Order total

GH₵85

Product
GH₵60
Shop delivery
GH₵15
Supplier dispatch
GH₵10

Customer experience

One MoMo approval · one receipt

01 · SUPPLY

A supplier publishes once

Kumasi Textiles lists an Adinkra tote at GH₵38 wholesale, with a suggested GH₵60 shop price and a dispatch quote for every region.

02 · STOCK

A shop stocks it in one click

Adwoa sees her exact GH₵22 product margin before she adds the tote to her boutique. No bulk order, warehouse, or upfront stock.

03 · PAY

A customer pays like normal

The shopper sees every charge before confirming GH₵85 with MTN MoMo, Telecel Cash, or a card. One checkout and one receipt.

04 · SHIP

The supplier ships it

Kumasi Textiles receives the order and destination by SMS or WhatsApp, then dispatches directly to the customer.

05 · SPLIT

The money splits itself

Supplier cost, dispatch, shop earnings, delivery, and Makola's fee are recorded and routed to the right accounts automatically.

Automatic settlement

Where every pesewa of GH₵85 goes.

The shopper approves one payment. Makola preserves the order economics and records three exact shares—no invoice, spreadsheet, or Friday promise.

Supplier

56.47%

Shop

43.01%

Makola

0.52%

Kumasi Textiles

Supplier

GH₵48

GH₵38 wholesale + GH₵10 dispatch

Adwoa's Boutique

Shop

GH₵36.56

GH₵22 margin + GH₵15 delivery − GH₵0.44 fee

Makola

Platform

GH₵0.44

2% of the shop's GH₵22 product margin

GH₵48 + GH₵36.56 + GH₵0.44 = GH₵85. The ledger balances to the pesewa before settlement is complete.

Four people, four wins

The market only works when everyone benefits.

Makola makes each person's value visible and keeps their responsibilities clear.

Shopper walking through an Accra market

The shopper

Anyone in Ghana with a phone

  • Pays with familiar mobile money or card
  • Sees every fee before confirming
  • Gets SMS and WhatsApp order updates
Ghanaian shop owner smiling after a successful sale

The shop owner

The social seller building a real brand

  • Launches a branded shop without buying stock
  • Keeps the product margin on every sale
  • Sees orders and earnings in one dashboard
Ghanaian tailor working with fabric in his shop

The supplier

The maker or wholesaler with real goods

  • Publishes once and reaches many shops
  • Controls wholesale prices and dispatch quotes
  • Receives fulfillment details instantly
Makola merchant dashboard showing commerce operations

The market

The trust layer connecting every trade

  • Records every pesewa of every settlement
  • Automates payouts, alerts, and receipts
  • Gets stronger as suppliers and shops join

The defensible layer

A website builder is easy to copy. Trust machinery is not.

The difficult part is dividing one payment correctly between people who may never have met, then keeping fulfillment, refunds, and every later adjustment explainable.

“Makola handles the money so you can handle the selling.”

Transparent before payment

Product, delivery, and supplier dispatch charges appear as separate lines before the shopper confirms.

Protected at settlement

Payout readiness and order economics are checked before funds are assigned to recipients.

Auditable after the sale

Every split, reversal, recovery, fulfillment event, and notification remains tied to the order.

Your next product does not have to sit in your room first.

Open your shop, connect to the market, and earn from the first product you can confidently sell.

No credit card needed to start.